Fractional CMO | Growth Advisor | Board Member | Go-to-Market Architect

Steve founded MarketBuildr to help B2B startups cut through the noise, build pipeline, and grow revenue. As a Fractional CMO, Growth Advisor, and Board Member, he works closely with startup leaders to align their GTM teams around a focused ICP, sharpen positioning, craft messaging that converts, and launch campaigns that drive pipeline and revenue.
Previously, Steve oversaw the marketing of customer journey management solutions at Genesys, one of the world’s largest vendors of contact center software. Before it’s acquisition by Genesys, Steve led marketing at Pointillist, a customer journey analytics startup, where he oversaw global marketing and sales development. Earlier, he served as CMO and GM of Products at TandemSeven (acquired by Genpact), VP Marketing at AIR Worldwide (acquired by Verisk), and VP Products at Verbind (acquired by SAS Institute).
Over the past 20+ years, Steve has helped dozens of startups and growth-stage companies accelerate revenue by improving positioning and messaging, strengthening go-to-market strategy, and equipping GTM teams with stories that win. He holds a BS from MIT and both an MBA and PhD from Cornell.
About me:
- 3X chief marketing executive and growth driver for more than a dozen companies
- 6 exits (2 IPOs, 4 acquisitions)
- Led a 25-person marketing team that grew revenue 5X to more than $100M
- Recruited a 5-person GTM team that generated $55M pipeline at 40:1 pipe-to-spend
- Top 50 B2B Marketing Influencer
- Invited speaker at conferences around the world
- Co-author of 10 US Patents
My specialties:
- Product marketing
- Positioning and Messaging
- Account-Based Marketing (ABM)
- Content marketing
- Demand generation
- Sales development
- Market analysis
- Social and influencer marketing
- Analyst relations
- Branding
- Partnership development
Industries I focus on:
- AI
- Banking
- Financial services
- Insurance
- Manufacturing
- Professional services
- Software as a Service (SaaS)